Too sexy for his robe: this offending Index that is sporting ad been banned by the ASA as most likely to cause offense to ‘a significant quantity of Christians.’
The united kingdom’s Advertising Standards Authority (ASA) has prohibited a Sporting Index World Cup print ad, labeling it ‘seriously offensive’ and slamming it for linking gambling to sexual prowess. The ad that is offending an image of Rio de Janeiro’s Christ the Redeemer statue that had been modified to show Christ keeping a bottle of champagne with a bikini-clad girl draped around him. The words ‘There ‘s a more exciting side to Brazil’ showed up at the bottom of the web page, while additional text offered £500 in free bets.
While Paddy energy had a unique way with the image at the Euro 2012 event, the ASA had been busy starting an research after receiving 25 complaints about the ad, which starred in the City AM and Racing Post newspapers. One of this complainants had been the Christian organization Evangelical Alliance, which reported that the ad was prone to cause offense that is widespread.
Url to Sexual Aptitude
In its defense, Sporting Index stated that the imagery had been chosen that it turned out digitally changed in a ‘light-hearted, funny and cartoon-like means,’ which was deigned to underline Rio’s reputation as being a ‘city of enjoyable. because it represents Rio de Janeiro and maybe not due to the religious significance, and added’
To the charge that the ad linked gambling to success that is sexual displaying Index reemphasized its tongue-in-cheek nature and highlighted that fact that previous ASA rulings had acknowledged it was possible to have attractive people in gambling ads without necessarily establishing a web link to sexuality per se.
Nonetheless, the ASA disagreed on all counts and ruled that the advertisements breached CAP Code rule 4.1, which relates to offensive advertising, as well as rule 16.3.8, on gambling, which bans the website link between gambling and success that is sexual. Gambling advertising in the UK is heavily regulated by the Department of Culture, Media and Sport, as per the Gambling Act 2005, and might not include content that is deemed to be socially irresponsible. Regulation 16.3.8 states that advertising may not ‘link gambling to seduction, sexual success or enhanced attractiveness.’
Sounds just like Vegas. (Yes, we’re kidding. Criteria of advertising offensiveness are virtually non-existent over the pond in Sin City.)
‘We considered that general references to the statue to be able to emphasize the location had been not likely to cause offense because it will be clear in just what context the image was designed to be viewed,’ the ASA explained in its ruling. ‘Nonetheless, we considered that a depiction of Jesus together with supply around a woman that is largely undressed holding a champagne bottle and apparently celebrating a gambling win had been likely to cause offense to a significant number of Christians, irrespective of this humorous intention or references to Rio de Janeiro and also the World Cup, because it depicted the person of Jesus in a context at chances with commonly held thinking concerning the nature of Christ.’
The ASA additionally said that the link between gambling and sexual success was obviously founded as a result of implication that the statue was celebrating a gambling win because of the woman, and because of the proximity of its hand to the girl’s bottom, which, it said, implied contact that is sexual.
Well, it is hard to argue with that, is not it?
Sporting Index happens to be warned that it may not use the ad again in its present form and it should avoid using imagery in the future that is likely to cause ‘serious or widespread offense.’
Rory McIlroy Wins PGA Championship and Fourth Major Title
Rory McIlroy has now won three straight professional golf tournaments, including two majors. (Image: David Cannon/Getty)
Rory McIlroy, despite his latest PGA championship win, might perhaps not yet have the kind of global fame that Tiger Woods created within the early element of his career. But with some more amazing moments like the kind he produced on Sunday, McIlroy could be the golfer that is next become a home name, even among those who don’t follow the sport.
Rory McIlroy came from behind on the straight back nine at the Valhalla Golf Club to win the 2014 PGA Championship, his second straight title that is major third straight tournament win. The triumph marked McIlroy’s fourth overall major championship name, making him the third-youngest player, at only 25 years of age, to achieve that many major wins, behind only Woods and Jack Nicklaus.
A Sunday to consider
The win would be a big one for the 25-year-old Northern Irish golfer no matter the circumstances, but the way it just happened will make it the stuff of legend. McIlroy has been red-hot in recent weeks, and went into in the lead yet again sunday.
But a storm that is strong Sunday delayed the start for the leaders, leaving the prospective that the tournament might spill over into Monday. Once the time did start for Rory, he got off to a shaky start: an early bogey combined with great play by Phil Mickelson, Rickie Fowler and Henrik Stenson left him three shots behind heading into the final nine holes for the tournament.
Nevertheless the race was not over yet, and McIlroy put himself back into contention with an amazing eagle on the 10th hole. That paid off the deficit to one. And as other golfers started to err, McIlroy stayed steady. Mickelson fell back with a late bogey to provide Rory the lead for good, and McIlroy stretched that trigger two shots with a birdie in the hole that is 17th.
Darkness Adds Drama to Final Hole
Up two shots heading into the ultimate hole is just a great spot to be, but there were a few twists staying that threatened to create this a difficult finish. For one, the hole that is 18th Valhalla is a par five, meaning that a ‘safe’ par for McIlroy would still leave open the possibility that Fowler or Mickelson could tie him with an eagle.
But even more threatening was the fact that there was not much daylight left. The sun had set on the last four players, and while there had been still some light, it had been the type or kind of conditions that professionals generally wouldn’t play in.
Still, the groups that are final on. McIlroy hit two bad shots to begin the hole, while Mickelson left himself in contention by posting a birdie after narrowly missing a chip-in for eagle. After getting onto the green along with his third shot, McIlroy could have called the round for darkness and come back the next morning to wind up his possibly difficult putts. But he wanted to claim his success then and there, and a great putt that is first up a tap in to win the tournament in the dark.
McIlroy arrived into the PGA Championship whilst the favorite that is overwhelming win the tournament on the heels of his last two victories, though he was still paying 5-1 before the occasion began. By the ultimate round, McIlroy ended up being paying less than also money, while Ricky Fowler was offering 5-1 and Mickelson had been a 10-1 underdog to catch Rory and take his sixth title that is major.
NASCAR Racer Tony Stewart Kills Kevin Ward in Sprint Vehicle
NASCAR driver Tony Stewart sat out Sunday’s race after striking and killing Kevin Ward with his car in a sprint-car race the night prior to. (Image: SportsBusinessDaily)
NASCAR driver Tony Stewart is no stranger to debate, and he’s had issues in sprint cars in the past. But none of these incidents were nearly as serious whilst the one that took place on Saturday, when Stewart hit Kevin Ward Jr. together with car, killing the 20-year-old motorist. The incident took place at a non-nascar race involving sprint cars in upstate New York at the Canandaigua Motorsports Park. It began having a crash in the lap that is previous by which Stewart’s car collided with Ward’s, sending Ward’s automobile into a fence.
Ward Hit While Wanting to Confront Stewart
Ward, seemingly annoyed, walked out from his vehicle on the track while the other cars slowed down because of the care flag after the accident. Ward looked as though he desired to confront Stewart, gesturing at his car as he came across the track.
But as Stewart passed by him, Ward appeared to be struck by the back right wheel of Stewart’s vehicle. Video appears to show Ward being dragged within the wheel for a distance that is short. Rescue workers quickly came out to give Ward medical attention, however the driver was pronounced dead as he arrived at a hospital that is local.
Nearly just after the event had been reported, speculation began on whether or not Stewart could face any criminal fees in connection with Ward’s death. Stewart includes a reputation for verbal and physical confrontations with other drivers, and while few, if any, commentators considered the concept that Stewart would ever hit a walking driver intentionally, there have been questions as to whether or maybe not the NASCAR favorite had driven recklessly.
No Costs Filed Against Stewart
Thus far, it appears as though authorities do not feel that this was the instance, treating this as a tragic accident. Sheriff Philip Povero has said that there has been no evidence at the time of yet to support any charges that are criminal Stewart. The local slot freebies lightning link district lawyer is still reviewing the investigation, however, and testimony and video clip are being gathered by the sheriff’s division.
While Stewart considered racing at Watkins Glen on Sunday, he ultimately bowed away from the competition, citing his state that is emotional in wake of Saturday’s incident.
The incident comes a 12 months after Stewart broke his right leg in another sprint-car competition in Iowa. That injury last year cost him the rest associated with NASCAR season. But that didn’t stop Stewart from coming back back again to sprint-car racing last month, when he won a race at the Tri-City Motor Speedway in Michigan.
Whilst the focus this week has been on Ward’s tragic death, the event may also have an impact on the battle for NASCAR’s championship. There are just four races remaining prior to the sport’s playoff, a ten-race series known since the Chase for the Sprint Cup, starts.
During the moment, Stewart is currently in 22nd place in NASCAR’s points standings. He has perhaps not yet qualified for the playoff, and with 12 for the 16 spots within the Chase having been reserved for individuals who have won a race this period, it seems unlikely that he shall qualify on points. That means he might have to win certainly one of the races that are remaining order to really have a chance to compete for a championship down the stretch.
Bookmakers don’t see Stewart as a favorite to win the championship, but they don’t appear to believe this weekend’s activities have affected his opportunities tremendously, either. At this time, sportsbooks have Stewart as about a shot that is 25-1 win the 2014 Sprint Cup Championship, perhaps not too far faraway from the 18-1 odds he opened the season at.